Programme

Saturday 15.6 2024    

10.30 – 19.30 Day cruise to Tallinn, Estonia (self-funded, non-organized) – separate e-mail is sent to registered conference participants. Viking XPRS leaves from the Katajanokka harbour.

    
Sunday 16.6.2024    

13.30 – 17.00 Visit to Suomenlinna Sea Fortress (self-funded, non-organized) – separate e-mail is sent to registered conference participants. Meeting at the pier of the Market Square (Kauppatori).
 

16.00 – 20.00 Welcome reception at the (Arkadiagatan 22). Conference registration starts at 16, round tables at 17, reception at 18.

UPDATE: The detailed conference programme can be accessed at .
 

Conference venue: Main Building of the University of Helsinki (Fabiansgatan 33 entrance)

8.15 Conference registration opens (4th floor)

9.00 Opening session, including panel discussion on the conference theme: What are the possibilities of ‘common good’ in contemporary society marked with increasing contradictions and growing inequality?

10.45 Parallel sessions 1

12.15 Lunch

13.15 Keynote - June Francis (CoLab, Simon Fraser University): Leading Change: Macromarketing's pivotal role in fostering anti-racism within the academy and marketing practices

15.00 – 16.30 Parallel sessions 2

18.00 – 19.30 Reception hosted by the City of Helsinki. Requires registration and a separate e-mail with instructions is sent to registered conference participants (Norra Esplanaden 11-13)

19.45 – 22.00 Meeting of the Policy Board. The meeting takes place at the conference venue right after the city reception.

Conference venue: Main Building of the University of Helsinki (Fabiansgatan 33 entrance)

9.00 Parallel sessions 3

10.45 Parallel sessions 4

12.15 Lunch

13.15 Keynote - Heikki Hiilamo (FIHW, University of Helsinki): Do we need GDP growth to make the nordic welfare state sustainable? Commentator: Pia Polsa (Hanken)

15.00 – 16.30 Parallel sessions 5

18.00 – 21.00 Gala Dinner at , which describes itself as 'the flag-bearer of Finnish food and the happy Finnish spirit for over 30 years'. (Mannerheimintie 3-5)
 

Conference venue: Main Building of the University of Helsinki (Fabiansgatan 33 entrance)

9.00 Parallel sessions 6

10.30 Parallel sessions 7

12.00 Closing plenary, including panel discussion: The “End” of Macromarketing

13.15 Lunch

Post-conference activity
15.00 – 16.15: Guided tour to the Helsinki Central Library (A separate registration form will be sent out)