People

Get to know our experts in digital marketing, consumer behaviour, and food marketing. Research and education in marketing is carried out at the Department of Economics and Management at the University of Helsinki. Marketing staff participates education at bachelor and master levels at Viikki campus.

Digital marketing (B2B, B2C)
Social media
Mobile commerce, mobile marketing,
business relationships and networks

Specialties: - Consultant & researcher in digital marketing. Especially digitization of relationships both B2C and B2B
- Also doing mobile commerce (including mobile marketing and advertising)

 

Consumer research

Specialties:

Media consumption, consumer identity, second hand consumption, word-of-mouth communications, consumer decision-making in a retail context

 

Doctoral student

Doctoral student

Doctoral student

Doctoral student

Doctoral student

Doctoral student

Doctoral student

Adjunct professor

Adjunct professor

Adjunct Professor

Emeritus lector, Adjunct professor

Adjunct professor