Research and education in marketing is carried out at the Department of Economics and Management at the University of Helsinki. Marketing staff participates education at bachelor and master levels at Viikki campus.
Digital marketing (B2B, B2C)
Social media
Mobile commerce, mobile marketing,
business relationships and networks
Specialties: - Consultant & researcher in digital marketing. Especially digitization of relationships both B2C and B2B
- Also doing mobile commerce (including mobile marketing and advertising)
University lecturer in marketing management
Consumer research
Specialties:
Media consumption, consumer identity, second hand consumption, word-of-mouth communications, consumer decision-making in a retail context
Doctoral student
Adjunct professor
Adjunct professor
Doctoral student
Adjunct Professor
Emeritus lector, Adjunct professor
Adhiguru Poovaragavalu PhD, Doctoral student in Forestmaps EU project
Essi Pöyry, Adjunct Professor
Teck Ming (Terence) Tan, Adjunct Professor
Sammy Toyoki, Adjunct Professor
Adjunct professor
Doctoral student