Workshop “Russian and East European media: Perspectives on Consumption and Social Change”
May 16-17, 2013
Aleksanteri Institute, Helsinki, Finland

This workshop aims to extend the international network of scholars working in the field of media studies and focusing their interest on former socialist countries.  This seminar also aims to create an interdisciplinary and innovative framework for new possible research projects that will scrutinize mass media’s role in both micro and macro levels of the society. Although the main focus is on mass media, the workshop will introduce various topics and perspectives that intersect under this broad heading. Research interests of scholars invited to participate in this seminar range from class and consumption studies to gender and cultural studies. The workshop also brings together scholars studying both media production and consumption, which should provide an interesting and up to date image of how mass media industry as a whole functions in post-Socialist societies and what are the specific research questions that need further scrutiny. 

The workshop is organized in the context of research project “Media Revolution in Russia” (Aleksanteri Institute, University of Helsinki, Finland) and CERES network (The Nordic network on Choices, Resources and Encounters in Russia and other European post-socialist states).

Researchers at CERES network are welcome to join the workshop, please register your participation on May 13th at the latest. For registration and more information, please contact Katja Lehtisaari (katja.lehtisaari [at]

Preliminary programme:

Thursday, May 16
• 10.00-10.15 Opening words
• 10.15-11.15 Keynote lecture: Cultural Production and Consumption in Digital Markets. Professor Göran Bolin, Centre for Baltic and East European Studies (CBEES), Södertörn University, Sweden. Discussant: Senior Researcher Jukka Pietiläinen, Aleksanteri Institute, University of Helsinki, Finland
• 11.15-11.30 Coffee break
• 11.30-13.00 Session One: Media Production
•    Social media as a Professional Tool for Polish, Russian and Swedish Journalists. Researcher Elena Degtereva, School of Social Sciences, Södertörn University, Sweden
•    Alternative Journalism in the Russian Media System. Researcher Svetlana Pasti, School of Communication, Media and Theatre, University of Tampere, Finland
•    Russian Press as the Subject of Socio-Political Partnership. Researcher Veronika Fors, St. Petersburg State University
* 13.00-14.00 Lunch break
• 14.00-15.30 Session Two: Media Production and Consumption
•    Spoilt and Stigmatized: Separation Strategy in Identity Construction. Researcher Sigrid Kaasik-Krogerus, Aleksanteri Institute, University of Helsinki, Finland
•    Media and Ideology of Fashion in Contemporary Russia: The Case of Krestianka Academy research fellow, lecturer Olga Gurova, Department of Social research (Sociology), Faculty of social sciences, University of Helsinki 
•    Consumption and the Self: Attitudes towards Discourses of Femininity and Beauty Labour amongst Readers of Contemporary Russian Women’s Magazines. Researcher Holly Porteous, Central & East European Studies, University of Glasgow, UK
• 15.30-16.00 Summing up: Networking potential and future research needs

Friday, May 17
• 10.00-11.00 Keynote: Gender relations and gender politics in Soviet Russia – a case of modernity? Docent, Director Helene Carlbäck, Centre for Baltic and East European Studies (CBEES), Södertörn University, Sweden 
• 11.00-11.15 Coffee break
• 11.15-12.30 Session Three: Media and Social Change
•    Media Companies in the Context of Social Change. Researcher Katja Lehtisaari, Aleksanteri Institute, University of Helsinki 
•    Social Media as Political Force in Russia. Professor Markku Lonkila, Sociology, University of Tampere, Finland; Center of Excellence Scholar at Aleksanteri Institute 
•    Russian Media System in the Context of the BRICS Countries. Professor Emeritus Kaarle Nordenstreng, School of Communication, Media and Theatre, University of Tampere, Finland 
• 12.30-13.30 Lunch break
• 13.30-14.00 Final panel discussion: Future perspectives of Russian & East European media studies in the context of social change
• 14.00-15.15 Planning of future activities: New research project applications, joint publication, further cooperation
• 15.15-15.30 Closing words